The House of Gucci, better known simply as Gucci, is an Italian iconic fashion and leather goods label. It was founded by Guccio Gucci. Some History and Background on Gucci. Born in 1881, craftsman’s son Guccio Gucci founded the House of Gucci as a saddlery shop in Florence in 1906. Guccio's first talent was his craftsmanship in leather goods.
Guccio Gucci created many of his classics early during the 1950’s; products such as luggage, ties, shoes, and the famous handbags sporting the bamboo handle.Aldo Gucci expanded into new markets including an agreement with American Motors Corporation (AMC). But with the fame and recognition of the brand name came some turmoil. While Gucci goods were considered a status symbol of the times, management and inner family seemed to disagree. Brother Maurizio Gucci took an apparently ailing business over from his founding brother, who in turn sold it to an Arab concern in the 80’s.
Guinness World Records cites the Gucci "Genius Jeans" as the most expensive jeans in the world. A pair of Gucci jeans that had been distressed, ripped and covered with African beads, when they debuted in October 1998 in Milan, were priced at US$3,134
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